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The National Mark of Malaysian Brand

SME Corporation Malaysia in collaboration with SIRIM QAS International Sdn. Bhd. developed the National Mark of Malaysian Brand, a certification scheme that depicts, the quality, excellence and distinction of products and services of Malaysian companies. Through this effort, the Government hopes to change the perception that local products are of lower quality, reliability and low packaging standards than big brand names. With the National Mark of Malaysian Brand certification, Malaysian SMEs would be able to build credibility and reputation for quality at par. The Malaysian Brand was first launched in 2009 by the then Crown Prince of Perak Darul Ridzuan, HRH Raja Dr. Nazrin Shah Ibni Sultan Azlan Muhibbuddin Shah. Under this programme, participating Malaysian companies will be evaluated through stringent standards, whereby auditing and monitoring measures will be put in place to ensure adherence to the set quality standards. If successful, the products or services will be given the right to carry the National Mark of Malaysian Brand for the period of two years. In order to retain the Mark, auditing and monitoring measures will be done periodically to ensure adherence to the criteria set. Various trade promotion activities will be undertaken to promote brands that have been awarded with the National Mark of Malaysian Brand. To acquire the Malaysian Brand, some fees will be imposed for processing of the application and to cover the auditing costs. The qualifying criteria for the National Mark of Malaysian Brand is as follows:

  1. Business incorporated /registered under the following: - Companies Act 1965(Act 125); - Registration of Business Act 1965(Act 197); or - Certificate(s) of Practice from Professional Bodies.
  2.   Operating from legal premises
  3. A minimum 3-STAR rating under SME Corp. Malaysia’s SCORE assessment
  4. For companies in any sector with Certified ISO 9001 or equivalent; For companies in the Food Sector with HACCP or ISO 22000; For companies in the Automotive Supply Chain with ISO/TS16949; or For companies in the Medical Device Sector with ISO 13485.
  5. Own a Registered Brand
Benefits
  • Green Lane for Business Accelerator Programme (BAP) incentive under SME Corp. Malaysia for eligible SMEs
  • Privileged Media Coverage;
  • Facilitate companies' access to on-going local and international trade promotion and A&P activities by Ministries & Agencies; and
  • Invitation to specific training / programmes organised by SME Corp. Malaysia and its partners.


Address:

SME 1, Block B, Lot E, Jalan Sentral 2, Kuala Lumpur Sentral, 50470, Kuala Lumpur, Malaysia

More Information
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36 queries in 0.3020 second
Profiling Summary Report (Time: 0.34538s, Memory: 4,796KB)
Procedure Count Total (s) Avg. (s) Min. (s) Max. (s)
WebApplication::createController 2 0.66712 0.33356 0.33353 0.33359
appRun 1 0.33825 0.33825 0.33825 0.33825
system.db.CDbCommand.query(SELECT g.* FROM `resource_geofocus` as g, resource as r, resource2resource_geofocus as r2g WHERE r2g.resource_id=r.id AND r2g.resource_geofocus_id=g.id AND r.is_active=1 AND g.is_active=1 GROUP BY g.id ORDER BY g.slug ASC) 1 0.06328 0.06328 0.06328 0.06328
system.db.CDbCommand.query(SELECT s.* FROM `startup_stage` as s, resource as r, resource2startup_stage as r2s WHERE r2s.resource_id=r.id AND r2s.startup_stage_id=s.id AND r.is_active=1 AND s.is_active=1 GROUP BY s.id ORDER BY s.ordering ASC) 1 0.06016 0.06016 0.06016 0.06016
system.db.CDbCommand.query(SELECT COUNT(*) FROM `startup_stage` `t`) 10 0.03244 0.00324 0.00032 0.01769
system.db.CDbCommand.query(SELECT `startupStages`.`id` AS `t1_c0`, `startupStages`.`code` AS `t1_c1`, `startupStages`.`slug` AS `t1_c2`, `startupStages`.`title` AS `t1_c3`, `startupStages`.`text_short_description` AS `t1_c4`, `startupStages`.`ordering` AS `t1_c5`, `startupStages`.`is_active` AS `t1_c6`, `startupStages`.`date_added` AS `t1_c7`, `startupStages`.`date_modified` AS `t1_c8`, `startupStages`.`title_en` AS `t1_c9`, `startupStages`.`title_ms` AS `t1_c10`, `startupStages`.`text_short_description_en` AS `t1_c11`, `startupStages`.`text_short_description_ms` AS `t1_c12` FROM `startup_stage` `startupStages` INNER JOIN `resource2startup_stage` `startupStages_startupStages` ON (`startupStages_startupStages`.`resource_id`=:ypl0) AND (`startupStages`.`id`=`startupStages_startupStages`.`startup_stage_id`). Bound with :ypl0='109') 1 0.03079 0.03079 0.03079 0.03079
Controller::beforeRender() 1 0.02564 0.02564 0.02564 0.02564
Organization::afterFind() 1 0.02426 0.02426 0.02426 0.02426
system.db.CDbCommand.query(SELECT COUNT(*) FROM `seolytic` `t`) 3 0.02312 0.00771 0.00296 0.01325
system.db.CDbCommand.query(SELECT i.* FROM `industry` as i, resource as r, resource2industry as r2i WHERE r2i.resource_id=r.id AND r2i.industry_id=i.id AND r.is_active=1 AND i.is_active=1 GROUP BY i.id ORDER BY i.title_en ASC) 1 0.01995 0.01995 0.01995 0.01995
system.db.CDbCommand.query(SELECT c.* FROM `resource_category` as c, resource as r, resource2resource_category as r2c WHERE r2c.resource_id=r.id AND r2c.resource_category_id=c.id AND r.is_active=1 AND c.is_active=1 GROUP BY c.id ORDER BY typefor ASC, c.title ASC) 1 0.01394 0.01394 0.01394 0.01394
system.db.CDbCommand.query(SELECT `resourceCategories`.`id` AS `t1_c0`, `resourceCategories`.`typefor` AS `t1_c1`, `resourceCategories`.`title` AS `t1_c2`, `resourceCategories`.`slug` AS `t1_c3`, `resourceCategories`.`is_active` AS `t1_c4`, `resourceCategories`.`date_added` AS `t1_c5`, `resourceCategories`.`date_modified` AS `t1_c6`, `resourceCategories`.`title_en` AS `t1_c7`, `resourceCategories`.`title_ms` AS `t1_c8` FROM `resource_category` `resourceCategories` INNER JOIN `resource2resource_category` `resourceCategories_resourceCategories` ON (`resourceCategories_resourceCategories`.`resource_id`=:ypl0) AND (`resourceCategories`.`id`=`resourceCategories_resourceCategories`.`resource_category_id`). Bound with :ypl0='109') 1 0.00944 0.00944 0.00944 0.00944
system.db.CDbCommand.query(SELECT `sdgs`.`id` AS `t1_c0`, `sdgs`.`code` AS `t1_c1`, `sdgs`.`title` AS `t1_c2`, `sdgs`.`text_short_description` AS `t1_c3`, `sdgs`.`image_cover` AS `t1_c4`, `sdgs`.`is_active` AS `t1_c5`, `sdgs`.`date_added` AS `t1_c6`, `sdgs`.`date_modified` AS `t1_c7` FROM `sdg` `sdgs` INNER JOIN `sdg2organization` `sdgs_sdgs` ON (`sdgs_sdgs`.`organization_id`=:ypl0) AND (`sdgs`.`id`=`sdgs_sdgs`.`sdg_id`). Bound with :ypl0='536') 1 0.00797 0.00797 0.00797 0.00797
system.db.CDbCommand.query(SELECT p.* FROM `persona` as p, resource as r, resource2persona as r2p WHERE r2p.resource_id=r.id AND r2p.persona_id=p.id AND r.is_active=1 AND p.is_active=1 GROUP BY p.id) 1 0.00698 0.00698 0.00698 0.00698
system.db.CDbCommand.query(SELECT `resource2EventGroups`.`id` AS `t1_c0`, `resource2EventGroups`.`resource_id` AS `t1_c1`, `resource2EventGroups`.`event_group_id` AS `t1_c2`, `resource2EventGroups`.`is_active` AS `t1_c3`, `resource2EventGroups`.`json_mapping` AS `t1_c4`, `resource2EventGroups`.`json_extra` AS `t1_c5`, `resource2EventGroups`.`date_added` AS `t1_c6`, `resource2EventGroups`.`date_modified` AS `t1_c7` FROM `resource2event_group` `resource2EventGroups` WHERE (`resource2EventGroups`.`resource_id`=:ypl0). Bound with :ypl0='109') 1 0.00607 0.00607 0.00607 0.00607
system.db.CDbCommand.query(SELECT i.*, s.code as metaStructureCode, s.datatype as metaStructureDataType, s.ref_table as metaStructureRefTable FROM `meta_item` as i LEFT JOIN meta_structure as s ON i.meta_structure_id=s.id WHERE s.ref_table='resource' AND i.ref_id=109) 1 0.00527 0.00527 0.00527 0.00527
system.db.CDbCommand.query(SELECT `personas`.`id` AS `t1_c0`, `personas`.`code` AS `t1_c1`, `personas`.`slug` AS `t1_c2`, `personas`.`title` AS `t1_c3`, `personas`.`text_short_description` AS `t1_c4`, `personas`.`is_active` AS `t1_c5`, `personas`.`date_added` AS `t1_c6`, `personas`.`date_modified` AS `t1_c7`, `personas`.`title_en` AS `t1_c8`, `personas`.`title_ms` AS `t1_c9`, `personas`.`text_short_description_en` AS `t1_c10`, `personas`.`text_short_description_ms` AS `t1_c11` FROM `persona` `personas` INNER JOIN `persona2organization` `personas_personas` ON (`personas_personas`.`organization_id`=:ypl0) AND (`personas`.`id`=`personas_personas`.`persona_id`). Bound with :ypl0='536') 1 0.00365 0.00365 0.00365 0.00365
Controller::init() 1 0.00343 0.00343 0.00343 0.00343
system.db.CDbCommand.query(SELECT `organizationAlternativeNames`.`id` AS `t1_c0`, `organizationAlternativeNames`.`organization_id` AS `t1_c1`, `organizationAlternativeNames`.`title` AS `t1_c2`, `organizationAlternativeNames`.`date_added` AS `t1_c3`, `organizationAlternativeNames`.`date_modified` AS `t1_c4` FROM `organization_alternative_name` `organizationAlternativeNames` WHERE (`organizationAlternativeNames`.`organization_id`=:ypl0). Bound with :ypl0='536') 1 0.00328 0.00328 0.00328 0.00328
system.db.CDbCommand.query(SELECT `impacts`.`id` AS `t1_c0`, `impacts`.`code` AS `t1_c1`, `impacts`.`title` AS `t1_c2`, `impacts`.`image_cover` AS `t1_c3`, `impacts`.`is_active` AS `t1_c4`, `impacts`.`date_added` AS `t1_c5`, `impacts`.`date_modified` AS `t1_c6` FROM `impact` `impacts` INNER JOIN `impact2organization` `impacts_impacts` ON (`impacts_impacts`.`organization_id`=:ypl0) AND (`impacts`.`id`=`impacts_impacts`.`impact_id`). Bound with :ypl0='536') 1 0.00302 0.00302 0.00302 0.00302
system.db.CDbCommand.query(SELECT `classifications`.`id` AS `t1_c0`, `classifications`.`slug` AS `t1_c1`, `classifications`.`code` AS `t1_c2`, `classifications`.`group_code` AS `t1_c3`, `classifications`.`group_en` AS `t1_c4`, `classifications`.`group_ms` AS `t1_c5`, `classifications`.`title_en` AS `t1_c6`, `classifications`.`title_ms` AS `t1_c7`, `classifications`.`text_short_description_en` AS `t1_c8`, `classifications`.`text_short_description_ms` AS `t1_c9`, `classifications`.`is_active` AS `t1_c10`, `classifications`.`date_added` AS `t1_c11`, `classifications`.`date_modified` AS `t1_c12` FROM `classification` `classifications` INNER JOIN `classification2organization` `classifications_classifications` ON (`classifications_classifications`.`organization_id`=:ypl0) AND (`classifications`.`id`=`classifications_classifications`.`classification_id`). Bound with :ypl0='536') 1 0.00234 0.00234 0.00234 0.00234
system.db.CDbCommand.query(SELECT `industries`.`id` AS `t1_c0`, `industries`.`code` AS `t1_c1`, `industries`.`slug` AS `t1_c2`, `industries`.`title` AS `t1_c3`, `industries`.`is_active` AS `t1_c4`, `industries`.`date_added` AS `t1_c5`, `industries`.`date_modified` AS `t1_c6`, `industries`.`title_en` AS `t1_c7`, `industries`.`title_ms` AS `t1_c8` FROM `industry` `industries` INNER JOIN `resource2industry` `industries_industries` ON (`industries_industries`.`resource_id`=:ypl0) AND (`industries`.`id`=`industries_industries`.`industry_id`). Bound with :ypl0='109') 1 0.00172 0.00172 0.00172 0.00172
system.db.CDbCommand.query(SELECT * FROM `seolytic` `t` WHERE is_active=1 ORDER BY ordering ASC) 1 0.00147 0.00147 0.00147 0.00147
system.db.CDbCommand.query(SELECT `personas`.`id` AS `t1_c0`, `personas`.`code` AS `t1_c1`, `personas`.`slug` AS `t1_c2`, `personas`.`title` AS `t1_c3`, `personas`.`text_short_description` AS `t1_c4`, `personas`.`is_active` AS `t1_c5`, `personas`.`date_added` AS `t1_c6`, `personas`.`date_modified` AS `t1_c7`, `personas`.`title_en` AS `t1_c8`, `personas`.`title_ms` AS `t1_c9`, `personas`.`text_short_description_en` AS `t1_c10`, `personas`.`text_short_description_ms` AS `t1_c11` FROM `persona` `personas` INNER JOIN `resource2persona` `personas_personas` ON (`personas_personas`.`resource_id`=:ypl0) AND (`personas`.`id`=`personas_personas`.`persona_id`). Bound with :ypl0='109') 1 0.00142 0.00142 0.00142 0.00142
system.db.CDbCommand.query(SELECT `resourceGeofocuses`.`id` AS `t1_c0`, `resourceGeofocuses`.`title` AS `t1_c1`, `resourceGeofocuses`.`slug` AS `t1_c2`, `resourceGeofocuses`.`is_active` AS `t1_c3`, `resourceGeofocuses`.`date_added` AS `t1_c4`, `resourceGeofocuses`.`date_modified` AS `t1_c5`, `resourceGeofocuses`.`title_en` AS `t1_c6`, `resourceGeofocuses`.`title_ms` AS `t1_c7` FROM `resource_geofocus` `resourceGeofocuses` INNER JOIN `resource2resource_geofocus` `resourceGeofocuses_resourceGeofocuses` ON (`resourceGeofocuses_resourceGeofocuses`.`resource_id`=:ypl0) AND (`resourceGeofocuses`.`id`=`resourceGeofocuses_resourceGeofocuses`.`resource_geofocus_id`). Bound with :ypl0='109') 1 0.00140 0.00140 0.00140 0.00140
system.db.CDbCommand.query(SELECT `industries`.`id` AS `t1_c0`, `industries`.`code` AS `t1_c1`, `industries`.`slug` AS `t1_c2`, `industries`.`title` AS `t1_c3`, `industries`.`is_active` AS `t1_c4`, `industries`.`date_added` AS `t1_c5`, `industries`.`date_modified` AS `t1_c6`, `industries`.`title_en` AS `t1_c7`, `industries`.`title_ms` AS `t1_c8` FROM `industry` `industries` INNER JOIN `industry2organization` `industries_industries` ON (`industries_industries`.`organization_id`=:ypl0) AND (`industries`.`id`=`industries_industries`.`industry_id`). Bound with :ypl0='536') 1 0.00136 0.00136 0.00136 0.00136
Organization::behaviors() 2 0.00100 0.00050 0.00003 0.00097
system.db.CDbCommand.query(SELECT t.name as `name` FROM `tag` `t` INNER JOIN tag2resource et ON t.id = et.tag_id WHERE et.resource_id = :ownerid . Bound with :ownerid='109') 1 0.00089 0.00089 0.00089 0.00089
system.db.CDbCommand.query(SELECT `organizations`.`id` AS `t1_c0`, `organizations`.`code` AS `t1_c1`, `organizations`.`slug` AS `t1_c2`, `organizations`.`title` AS `t1_c3`, `organizations`.`text_oneliner` AS `t1_c4`, `organizations`.`html_content` AS `t1_c5`, `organizations`.`text_short_description` AS `t1_c6`, `organizations`.`legalform_id` AS `t1_c7`, `organizations`.`company_number` AS `t1_c8`, `organizations`.`image_logo` AS `t1_c9`, `organizations`.`url_website` AS `t1_c10`, `organizations`.`email_contact` AS `t1_c11`, `organizations`.`timezone` AS `t1_c12`, `organizations`.`year_founded` AS `t1_c13`, `organizations`.`is_active` AS `t1_c14`, `organizations`.`date_added` AS `t1_c15`, `organizations`.`date_modified` AS `t1_c16`, `organizations`.`legal_name` AS `t1_c17`, `organizations`.`full_address` AS `t1_c18`, `organizations`.`address_line1` AS `t1_c19`, `organizations`.`address_line2` AS `t1_c20`, `organizations`.`address_zip` AS `t1_c21`, `organizations`.`address_city` AS `t1_c22`, `organizations`.`address_state` AS `t1_c23`, `organizations`.`address_country_code` AS `t1_c24`, `organizations`.`latlong_address` AS `t1_c25`, `organizations`.`startup_stage_id` AS `t1_c26`, `organizations`.`score_completeness` AS `t1_c27`, `organizations`.`latest_status` AS `t1_c28`, `organizations`.`total_revenue` AS `t1_c29`, `organizations`.`total_funding` AS `t1_c30`, `organizations`.`total_funding_disclosed` AS `t1_c31`, `organizations`.`total_funding_publicized` AS `t1_c32`, `organizations`.`latest_funding_round_ordering` AS `t1_c33`, `organizations`.`latest_funding_round` AS `t1_c34`, ST_AsText(`organizations`.`latlong_address`) AS organizations_latlong_address FROM `organization` `organizations` INNER JOIN `resource2organization` `organizations_organizations` ON (`organizations_organizations`.`resource_id`=:ypl0) AND (`organizations`.`id`=`organizations_organizations`.`organization_id`). Bound with :ypl0='109') 1 0.00075 0.00075 0.00075 0.00075
system.db.CDbCommand.query(SELECT *, ST_AsText(`t`.`latlong_address`) AS latlong_address FROM `resource` `t` WHERE `t`.`id`=109 LIMIT 1) 1 0.00074 0.00074 0.00074 0.00074
system.db.CDbCommand.query(SELECT t.name as `name` FROM `tag` `t` INNER JOIN tag2organization et ON t.id = et.tag_id WHERE et.organization_id = :ownerid . Bound with :ownerid='536') 1 0.00054 0.00054 0.00054 0.00054
Organization::init() 1 0.00025 0.00025 0.00025 0.00025
WebApplication::createController::override 1 0.00002 0.00002 0.00002 0.00002